Whether you’re promoting your own brand or a client’s, keeping your team interested in the project Slack channel, or sparking more engagement in your org’s online training program, the common denominator for success is: COMMUNITY.
Build with the best intentions
Building community in a way that feels (and is) authentic could seem either easy or […]
Copywriting is copywriting, any way you slice it.
For professional writers weighing the differences between writing for print and writing for digital, this distinction is important. And understanding it can mean the difference between a portfolio of satisfied clients, and a string of embarrassing rewrites.
So, what are these key differences to remember, and […]
Here at Wordsmithie, we work with a handful of clients who have heard of SEO but aren’t sure how or why they should be using it to benefit their business. (Trust us—you should!)
As a content marketing agency, we live and breathe SEO, and we’re happy to educate our clients on the basics. Put simply: […]
There’s a new Helvetica!
Helvetica’s been redesigned!
Your favorite typeface just became obsolete!
As I’ve touched on in at least one previous post, any time a graphic design story makes the major news outlets, I cheer a little. When Helvetica, one of the world’s most ubiquitous and recognizable typefaces, gets an update– well, it should […]
Who remembers when Instagram said goodbye to chronologically ordered posts in 2016 and tweaked its algorithm to reflect the photos they thought we’d appreciate most? Or how about when Facebook adopted a similar practice last year, prioritizing personal rather than promotional content on our feeds? If you were a small business or influencer who relied […]